All of our snacks are made with locally-sourced honey and feature unique grown-up flavors like elderberry and ginger and strawberry and rhubarb. Norma’s are totally normal snacks from nature.
NO WEIRD HERE
Totally Normal Snacks from Nature
Totally Normal Snacks from Nature
Totally Normal Snacks from Nature
Totally Normal Snacks from Nature
Totally Normal Snacks from Nature
Totally Normal Snacks from Nature
We use the same real ingredients Norma trusted -elderberry, ginger, honey, and whole fruit.
No artificial anything. No weird here.
Just naturally delightful flavor in every bite.
Norma believed food should comfort,
nourish, and bring people together.
Our fruit snacks do exactly that — simple,
honest Snack that brighten your day.
People want to know where their food comes from — and so do we.
We’re proud to share our ingredients, our process, and the Midwest roots behind every recipe.
"That’s one weird lady,” the neighbors would joke. But Norma loved it.
She spent decades tinkering with syrups, salves, and sweet backyard inventions that didn’t always make sense until they did. She believed snacks could be fun, natural, and never too serious.
Her quirky genius is the spark behind every bite of Norma’s today.
I've always loved working with plants and sharing my creations with my family and my friends. I hope you enjoy the goodness in every bite ! With Love, Grandma Norma
Tessa didn’t just inherit Norma’s syrup recipe — she inherited her fearless creativity.
After leaving her small hometown to work in the big world of confectionery, she became a Candy Scientist known for blending science, flavor, and fun.
Today, she honors her grandma by transforming those backyard-inspired ideas into fruity snacks that are seriously good… but never too serious.
Creating the formulations for Norma's Handcrafted Fruity Snacks has allowed me to build a snack product enriched with family history. It is the product that I always wished fruit snacks would be...genuine with a hint of unique personality.
